Billy Goat’s Beard and Co. was founded by Robert Held in 2019 to bring all natural and organic products to rugged yet refined people. Robert is an Army Veteran who served with the 173rd Airborne Brigade in Grafenwoehr, Germany and the 82nd Airborne Division in Fort Bragg, NC. After being honorably discharged in 2017, he was diagnosed with Bipolar II Disorder and attended a holistic mental health care facility, where he learned about the harmful consequences of toxic chemicals we put in and on our bodies every day.
Robert became passionate about creating all natural products for his beard and skin and began to imagine how he could combine this passion with his desire to support mental health and awareness. Billy Goat’s Beard and Co. was born.
We pride ourselves in supporting veterans’ mental health by giving back 5% of all of our proceeds to Give an Hour and the Campaign to Change Direction.